Facebook Ads Cost: How to bids rate set in facebook ads

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Ads Manager

  1. Go to Ads Manager.
  2. Click the campaign that your ad set is in to open the editing pane.
  3. In the Campaign section, click Ad Set.
  4. Make changes to your bid in the Optimization & Pricing section.
  5. Click Save and Close.

Power Editor

  1. Go to Power Editor.
  2. Click Ad Sets.
  3. Click to check the box next to the ad set you want to edit.
  4. Click Edit.
  5. Make changes to your bid in the Optimization & Pricing section.
  6. Click Review Changes.